Do you wish you had a sales assistant who could follow up with every new lead, nurture them with information, and remind old customers to buy again, 24/7? That’s exactly what Marketing Automation does for your business.
What is Marketing Automation? A Simple Guide
Marketing Automation is software that lets you build automated “workflows” or customer journeys. For example, when someone fills out a contact form on your website, the system can automatically:
1. Send them a welcome email instantly.
2. Wait two days, then send a follow-up SMS with a special offer.
3. If they click the link in the SMS, notify a salesperson to call them.
It’s a powerful way to automate repetitive marketing and sales tasks, ensuring every lead gets a consistent and timely follow-up, even while you’re sleeping.
Why Choose StartupHero for This?
Our platform makes building powerful automations simple with a visual drag-and-drop builder. You don’t need to be a tech wizard to create multi-step campaigns that combine email, SMS, and internal tasks. We provide the tools and the templates to help you get started quickly.
Key Features & Benefits
- ✅ Nurture Leads 24/7: Automatically engage and follow up with leads, ensuring they are warm and sales-ready when you speak to them.
- ✅ Save Countless Hours: Automate the repetitive tasks of following up, freeing up your time to focus on closing deals and serving customers.
- ✅ Increase Customer Lifetime Value: Create automated campaigns to re-engage past customers, ask for reviews, or upsell new services.
Client Testimonial
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“I set up a 5-step email and SMS welcome sequence for new leads. The automation does all the initial follow-up, and now I only speak to warm, interested prospects. It’s changed my entire sales process.”
Frequently Asked Questions (FAQs)
Q: Is this just for email?
A: No, our platform allows you to create multi-channel automations that can include email, SMS, automated voice drops, and even direct integration with WhatsApp.
Q: Is this the same as a simple email newsletter tool like Mailchimp?
A: It’s far more powerful. While it can send newsletters, its core strength is building conditional workflows based on customer actions (e.g., “IF customer clicks link, THEN do X, IF NOT, THEN do Y”).
Put your marketing on autopilot and convert more leads while you sleep. Start building your first automation today.







David K., Financial Advisor –
I set up a 5-step email and SMS welcome sequence for new leads. The automation does all the initial follow-up, and now I only speak to warm, interested prospects. It’s changed my entire sales process.